Siram Prasad

10-Best-CEOs-in-India-2023

A Visionary CEO Driving Healthcare Transformation

Siram Prasad

Chief Executive Officer,

Pranaam Healthcare

I n the complex and demanding world of healthcare, the role of a CEO is complex and demanding, requiring strong leadership skills, business acumen, and a deep understanding of the healthcare industry. A CEO who understands the intricacies of healthcare operations can help drive efficiency, reduce costs, and improve patient care. Siram Prasad, the CEO of Pranaam Healthcare, is one such leader. With a deep understanding of the healthcare industry and a proven track record of operational excellence, Siram has guided Pranaam Healthcare to new heights. Under his leadership, the organisation has consistently delivered high-quality patient care while streamlining operations and reducing costs. In addition to his operational expertise, Siram is also committed to community outreach and fundraising efforts. This ensures that Pranaam Healthcare remains an active and engaged member of the community. In a conversation with him, TradeFlock tried to understand more about his skills, uniqueness, operational efficiencies, and more.

Tell us about the unique skills that differentiate you from your peers in the healthcare industry.

A CEO in healthcare should possess a unique set of skills to differentiate themselves from their peers in the industry. Some key skills that a healthcare CEO must possess are strong leadership skills, business acumen, knowledge of healthcare regulations, strategic thinking, and empathy and compassion. A CEO should be able to inspire and motivate their team to achieve the organisation’s goals by leveraging effective communication, delegating tasks, and providing guidance and support. He or she should also possess a deep understanding of the financial and operational aspects of the healthcare industry. They should be able to manage budgets, analyse financial reports, and make strategic decisions that will benefit the organisation. S/he should also be well-versed in healthcare regulations and compliance requirements and ensure their organisation follows all relevant laws and regulations and that patient care is being delivered safely and effectively. As a strategic thinker, the CEO should be able to develop long-term plans for the organisation, identify opportunities for growth and expansion, and make decisions that will position the organisation for success in the future. Empathy and compassion for patients and their families are other important aspects a healthcare CEO should possess. They should be able to understand the challenges that patients face and work to ensure that the organisation is providing high-quality care.

What do you keep in mind while developing organisational policies?

Developing organisational policies in healthcare requires careful consideration of a variety of factors. Some key things I keep in mind while developing organisational policies are compliance with regulations, organisational alignment, stakeholder input, clarity and consistency, flexibility, communication, and training. Policies need to align with relevant laws, ensure patient privacy, safety, and quality care, support organisational goals and missions, and involve diverse perspectives to ensure practical and well-received policies. Policies should also be clear, concise, and consistent with existing procedures while being adaptable to changing circumstances after being regularly reviewed and updated.

How are you transforming healthcare to make the world better by leveraging your learnings and acumen?

I leverage my access to vast medical information to provide accurate and timely support to healthcare professionals and patients, enabling informed decision-making. By improving communication, I facilitate collaboration on treatment plans. Automation of routine tasks enhances efficiency, allowing healthcare professionals to focus on more complex matters. Additionally, I offer emotional support and resources to individuals dealing with mental health challenges. Ultimately, I aim to contribute to better health outcomes and positively transform the healthcare landscape through my knowledge and capabilities.

Please share your successful practises in evaluating business operations, and effectiveness, including productivity and efficiency.

There are several successful practises for evaluating business operations, effectiveness, productivity, and efficiency. Some that I follow are KPIs, process mapping, Lean Six Sigma, customer and employee feedback, and benchmarking. By tracking KPIs, businesses can identify areas for improvement and make datadriven decisions. Process mapping helps businesses streamline operations and enhance productivity. On the other hand, the application of Lean Six Sigma methodology improves business processes. In fact, by actively seeking feedback, businesses can gain insights into areas requiring improvement, leading to enhanced customer satisfaction. Similarly, gathering employee feedback allows businesses to identify areas for improvement and make changes that enhance employee satisfaction and productivity. Through benchmarking, businesses can identify areas of weakness and inform strategies for improvement. Overall, these practises can help businesses evaluate their operations, effectiveness, productivity, and efficiency, and make datadriven decisions to improve their performance.

What is your roadmap for the coming years, and how are you gearing up for the same?

The roadmap for healthcare in the coming years should prioritise key areas to enhance patient outcomes, access to care, and cost reduction. These areas include digital health integration, population health management, value-based care models, interoperability, and patient-centred care. To prepare for these changes, healthcare providers should invest in technology, staff training, collaboration, and data analytics. Emphasising patient safety, quality, and satisfaction will remain crucial across all aspects of care delivery.

Tell us about the awards and accolades you have received.

I am glad that a major drive during COVID was recognised and appreciated by various corporates and communities. It is heartening to know that efforts to combat the pandemic are being recognised, felicitated, and honoured. During the COVID pandemic, many individuals and organisations have stepped up to help their communities and support healthcare workers. It is important to recognise and appreciate these efforts, as they have had a significant impact on the lives of many people. I am proud to be a part of the healthcare industry and to support healthcare professionals and patients in any way I can. Together, we can overcome any healthcare emergency and stand stronger and more resilient.