Dhruv Kaushik

Orchestrating Growth Through Continuous Learning

Dhruv Kaushik

AVP - Strategy

Snowkap

For Dhruv Kaushik, his path is a captivating narrative of learning, growth, and the art of turning mistakes into steppingstones. With over 17 years of experience, Dhruv has carved his journey by constructing solid platforms for growth, often rooted in the valuable lessons found within the complexities of his endeavours.
His career journey has been a testament to his ability to appreciate the abstract and embrace the intricate facets of his work. Through the years, he has chiselled away at challenges with wisdom and sensibility, honing his expertise in strategy and innovation. Yet, what truly sets Dhruv’s journey apart is his unwavering belief in the power of people. For him, individuals are the heartbeat of an organisation and the driving force behind its evolution. Witnessing the growth and transformation of people has been the most exhilarating chapter of his professional odyssey. In his eyes, when the collective spirit aligns with a shared vision, the alchemy of growth unfolds, and true magic transpires.
Join us in exploring the mind and motivations of Dhruv as he continues to shape the landscape of strategy and growth at Snowkap, bringing his wealth of experience to the forefront of innovation. is actually “focusing on learning.” I have learned from the outcomes of my tunnel vision and biases in the past and present to be able to “learn by doing” and “do by planning”. This has helped isolate key variables critical to business growth. Success is a standard outcome of this process, and in my understanding and experience, it helps cut out noise to reach defined outcomes faster.

Being an entrepreneur and AVP strategy now, what are the biggest learnings you have, and how are you incorporating them into your strategies today?

While I continue to operate in all my roles with an entrepreneurial spirit, each type of scenario has provided circumstances for unique learning. The biggest learning is actually “focusing on learning.” I have learned from the outcomes of my tunnel vision and biases in the past and present to be able to “learn by doing” and “do by planning”. This has helped isolate key variables critical to business growth. Success is a standard outcome of this process, and in my understanding and experience, it helps cut out noise to reach defined outcomes faster.

How important, according to you, is technology in framing strategies for today's companies? What technologies do you use, and why?

Technology is very relevant, especially in a data-driven world, as a good feeder for data and for modelling it for outcomes that we aim for. But my view on technology is broader; I believe that technology is foundational for businesses in general. No business can be efficient (financially or from the point of view of climate sustainability) without a foundation of technology. Playing with LLMs is something I am doing currently with the aim of clearing my clutter and making my work more efficient.

What are your upcoming personal and professional plans in the coming 5 years?

My personal and professional goals both have a common connection to time. The time that ticks for irreversible climate change and, similarly, the irreversibility of the time that I want to spend with my family today. Borrowing from the future is not an option in these matters, and thus, balance is my priority, which encompasses many areas of professional and personal development. The obvious ones are health and upskilling.

Monitoring market shifts and acting on them is a major challenge. How do you stay current with the latest innovations & developments and align them with your plans?

At the most basic level, setting up alerts on new developments in my wide and connected fields of interest is how I gain knowledge. Also, there are forums, tools, and personal networks that provide many insights. I like to isolate sources that are data vs. opinion. I prefer working with data and facts to chart directions through personal meditation and relevant conversations, sticking to the idea of first principles. That does not mean that I cut out opinions. Sometimes opinions are great catalysts for changing the direction of thought. How market shifts can be leveraged is a process of superimposing our vision, our operating strengths, our resources, and the market shift itself. Timing is always a challenge, and that is where my earlier point about relevant conversations helps.

How do you balance the demands of your personal life with the demands of your professional life and maintain your focus and motivation?

Usually I don’t associate the word “demand” with doing what I want to do. However, there are always moments in personal and professional life that pull you down and sap your enthusiasm, and it is sometimes hard to let one not affect the other. I am no exception, and when that happens, it is important to let the acute phase play out and not take big decisions in these moments. This continues to be a learning process for me. The other thing that works for me is to remind myself why I am doing what I am doing. If the answers stop being convincing, it is time to probe deeper. Finally, for me, it is the people around me (from my personal and work families) that power me through those moments. Healthy and open conversation creates a culture of understanding and support. Sharing is a strength, not a weakness.