Water is a crucial part of life. A human body can not survive without water. We all have heard a lot about water and its benefits in the water market in India. But do you know, the human body not only needs water to survive but it is essential to drink clean water to stay healthy! As Audrey Hepburn says,
“Water is life, and clean water means health.”
The quote explains how drinking clean water is more important for the human body to stay healthy. The water market in India has shown instant growth to provide clean drinking water to the masses. Less than 50% population in India has the access to safe drinking water, the other population is surviving on chemically contaminated water which is also the reason behind the increased death rate with diseases like diarrhoea, typhoid, cholera and dysentery.
Since the beginning of the Covid 19 pandemic, a large population in India struggled to access a little amount of drinking water. In such a condition the water market in India has expanded to provide safe and clean drinking water to a larger population in the country.
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Top Brands That Build The Water Market In India
The shortage of clean drinking water is a serious concern in the country, hence the water market in India has manifested tremendous growth in the last decade.
Some bottled water brands that create the water market in India are –
1. Bisleri International Pvt. Ltd.
Bisleri is a leading water bottle packaging brand in the water market in India. The company was originally set in Italy, but the major business of Bisleri is based on the water market in India. From mineral water to soda, Bisleri has gained its place in the market.
In the time of crisis of drinking water in India, the brand has launched an e-commerce platform and started an online portal to increase the availability of safe and clean water all around the country.
2. Nestle Waters
Nestle Waters is a part of nestle Group that has expanded in the water market in India. With a worldwide crisis of safe drinking water, the nestle group have launched many different water brands like Nestle Pure Life, Deer Park, Acqua Panna etc. With these small brands and reasonable rates, the company has increased the supply of water all over the world.
3. Dhariwal Industries Pvt. Ltd.
New in the water market in India, Dhariwal Industries Pvt. Ltd. has listed itself as the top, water bottle supplier in the country. The brand is offering supreme quality packaging water bottles and mineral water. You can call the service number to deliver the water bottle directly at home or order online by registering your ID. The company has provided drinking water to many households at the time of the covid 19 pandemic.
4. Indian Railway Catering And Tourism Corporation
Rail neer by IRCTC is a brand for packed drinking water for railway passengers. If you are travelling by train route there is a great chance that you have come across this brand. The packaging water by rail neer receives a bulk of customers daily. With reasonable prices and good quality & safe drinking water, the company has named itself within the water market in India.
5. Tata Global Beverages Ltd.
Tata group is a leading business in India, and with their new project, Tata Global Beverages Ltd., the company has embedded itself in the water market in India. Their motive is to provide healthy and affordable packed water bottles nationwide. Though the beverages are not only limited to mineral water, they also provide flavoured water and healthy beverages to the customers. The PET bottles are easy to recycle and the company is working to reduce its carbon footprints by bringing more sustainable options.
Other brands that work to provide packed water bottles in the water market in India are –
- United Breweries Ltd.
- PepsiCo, Inc.
- Narang Group
- Coca-Cola India Pvt. Ltd.
Affect Of Bottled Water On Water Market In India
In India, the increasing demand for water bottles is due to the inaccessibility of clean drinking water. With a 1.38 billion population India stands as the second most populated country in the world, and the increase in tourism and students from other countries also increase the demand for clean and safe drinking water. Tap waters and boring water is either not safe enough to drink or the water is not available in taps. This failure of water supply allows these brands to increase the supply of packed drinking water in the water market in India.
Flavoured bottled water is also a changing trend in India. With the increased demand for sweetened or artificially flavoured water, the companies like Bailey, Aquafina and Kinley are working on the supply of mineral water and packed flavoured water as well. It is important to save water on every level to ensure a safe future with a reasonable price of safe and clean water.