Amul Tops India’s Most Valuable Food Brands List
Amul is the most valuable food brand in India, with a value of 4.1 billion. The second-ranked is Mother Dairy, which is based in Delhi-NCR and has a valuation of 1.15 billion. Britannia ranks third, Nandini fourth, and Dabur fifth in the Brand Finance study conducted in the UK. Dairy product brands continue to maintain…
Marketing Strategy Of Amul: The Daily Success Mantra
Amul is one of India’s most popular and successful dairy product brands. The brand became popular after its catchy tune, Amul Doodh Peeta Hai India, in the 1990s. We all use Amul products in our households on a daily basis. But have you ever wondered how Amul became what it is today? What made Amul…
Swadeshi Brands That Are Truly Timeless
Historically, the Swadeshi movement started from Town Hall, Calcutta (now Kolkata) on 7 August 1905 to curb British products and improve the dependency on domestic production. Decades after the Swadeshi movement, the country is pushing hard to find economic footing. Nowadays, buying local products is an idea of contributing to the nation’s development. For the…
Mukesh Ambani Plans To Buy English Football Club
Indian billionaire Mukesh Ambani has now entered the race to bid for the globally-renowned English Football Club Liverpool takeover. The club has been put on sale by Fenway Sports Group, the current owner, which bought it in October 2010, according to the reports. This is not the first time Ambani is eyeing a stake in…
Biggest Dairy Brands In India Making Considerable Profits
The dairy industry in India is one of the fastest and largest growing industries of all. Not only does it produce milk or milk made products but also contribute to the country’s employment. Some popular dairy brands in India are providing considerable job opportunities and raising the economic level of the country. There are several dairy…