Mastering Professional Networking & Elevate Your Career
At the current time, everybody has a vast network. Do you agree or not? But which contacts from your network are in touch with you? Not even half right! However, having a strong professional network is crucial to every college student or working professional in the current era. Don’t know what professional networking is? Don’t…
Yash Sharma
Marketing Ethics: The Key to Brand Loyalty and Growth
The modern approach of marketing ethically and environmentally conscious companies is making a way when making product purchases. It is observed that marketing ethics has always been an important concept. The recent changes in customer behaviour make this practice even more essential for organisations in the modern world, where they need to be more genuine…
Suryansh
The Importance Of Data Analytics In Marketing In 2024
It’s the era of technology, and everything has evolved significantly, whether it’s electronic products or communication. Marketing is no different and has completely transformed, leaving traditional methods behind. Gone are the days when traditional advertising methods like print advertising, broadcast advertising, and radio advertising were the sole force behind brand, service or product promotion. Modern…
Master Your Skills: 7 Types Of Business ManagementÂ
Do you think managing a business is easy? It is more like building the Eiffel Tower without professional engineers. Just like initiating a business requires resources, managing it requires skills, knowledge, and better understanding. Planning, directing, and decision-making are the major parts of business management that are important to consider in order to achieve organisational…
Ultimate Guide To Colour Psychology In MarketingÂ
You know, colour psychology in marketing has become a real game-changer. It’s not just about picking a colour because it looks nice with your brand theme. Choosing colours lightly, especially when making important marketing strategy decisions like logo, website, etc., can prove detrimental. Colours speak all languages and hold the key to our emotions and…
Chandan Kumar
Comprehensive Guide On Consumer Psychology In Marketing
Have you ever wondered why companies run targeted advertisements? They are actually using consumer psychology in marketing to reach the right audience and improve customer experience. As a marketer or a business owner designing branding strategies, messaging, products or services that derive results, it becomes crucial that you develop a deep understanding of the psychological…
Aman Goyal
A Comprehensive Guide On Using AI In Marketing
Marketers are often stuck with questions such as: Can we use AI in marketing? How can we use AI in marketing? etc. Today, in our blog, we have answered all of these questions, enabling you to harness the power of artificial intelligence. Since AI has entered our lives, it has become an inseparable assistant in…
ABHYUDAYA MITTAL
Marketing Life Cycle: The Ultimate Guide To Follow!
If you think marketing is a quick process and shows instant results, think again! Marketers use multiple marketing funnels to achieve the target results. The marketing life cycle, often termed lifecycle marketing, is the set of processes followed to acquire customers and lead any marketing campaign. To expand the customer’s LTV (lifetime value), this lifecycle…
abhinav singh
Best Affiliate Marketing Trends To Look Out In 2024!
Affiliate marketing has transformed with evolving consumer behaviour and marketing channels in recent years. New affiliate marketing trends have skyrocketed in the market, offering lucrative earning opportunities that outgrow metrics. According to sources, affiliate marketing is the best channel for brand marketers (20%) to acquire customers. More businesses will adopt the trends to expand their…
Top AI Tools For Marketing: New Era of Automation!Â
In today’s era, if you are lagging behind in using AI (Artificial intelligence) tools, it would be a big loss for your business. Marketing has been the most dynamic sector that is shaped by technology transformations and new trends. Traditional marketing has been replaced with the onset of digital marketing; now, AI marketing tools are…