Why Ads Are Taking Over Your Favorite Platforms
For years, streaming platforms promised viewers a utopia free of commercials. Netflix, Disney+, and their competitors built their empires on the idea that people would pay for uninterrupted entertainment. But as subscriber growth slows and content costs skyrocket, the industry is taking a sharp turn, indicating a the Streaming War 2.0. This battle is about…
Foxconn Eyes 300 Acres in Greater Noida for a New Facility
Apple’s top iPhone manufacturer in the world, Foxconn, entered India recently and is now exploring the possibility of setting up a new manufacturing facility in Greater Noida, Uttar Pradesh. According to the company, it is looking for a 300-acre plot alongside the Yamuna Expressway. Foxconn made its debut in India with a manufacturing facility in…
A Shockwave Through the Geopolitical Landscape
Trump’s Bold Proposal: Taking Over Ukraine’s Nuclear Power Plants – What Happens If This Becomes Reality? Imagine waking up to the headline: “Trump Secures Control Over Ukraine’s Nuclear Power Plants.” For some, it might sound like the plot of a dystopian novel; for others, a masterstroke of international diplomacy or a reckless gamble. The very…
Can Financial Strategy and Brand Building Coexist?
In India’s corporate towers, a nuanced dance unfolds daily between two pivotal figures: the Chief Financial Officer and the Chief Marketing Officer. Their shared mission? To propel the company towards sustained growth. Yet, their approaches often diverge, leading to a perennial debate: How can marketing expenditures be justified in an increasingly performance-driven landscape? The Dichotomy…
Tech Firms Urged H-1B Visa Holders to Stay in U.S.
Indian professionals working in the U.S. are facing new challenges. Major tech companies, including Amazon, Google, Apple, Microsoft, Meta, and others, have issued urgent advisories for their H-1B visa holders. These advisories urge employees not to leave the country due to the rising concern that it may affect their re-entry. This uncertainty stems from U.S….
Akums Paving the Way for a Greener Future with Rooftop Solar Power Plant
Haridwar, Uttarakhand – Akums, India’s pioneering CDMO and one of the early starters in the business of pharma manufacturing, is making a large stride towards a greener and more sustainable tomorrow. Akums has successfully installed a 600 kWp on-grid rooftop solar power plant on its warehouse premises in Haridwar, Uttarakhand. The grid-connected solar panel, placed…
India Moves to Scrap Equalisation Levy on Digital Ads
In a major policy shift, the Indian government has proposed to abolish the 6% equalisation levy (EL) on online advertisements, signalling a move towards easing tax burdens on businesses. This decision, part of the 35 amendments to the Finance Bill 2025, is considered a strategic step amid ongoing trade discussions with the US. Since its…
20 February 1962: The Day John Glenn Touched the Stars
The world held its breath. Radios crackled with anticipation. Eyes turned skyward. In homes, classrooms, and workplaces across America and beyond, people huddled together, their hearts beating as one. It was 20 February 1962, and John Glenn was about to make history. At precisely 9:47 AM Eastern Standard Time, the countdown reached zero. A thunderous…
The Rise of Renting Everything from Fashion to Phones
From fashion to furniture and high-end electronics, the world is moving towards a rental economy. Consumers are increasingly choosing flexibility over ownership, and businesses are cashing in on the opportunity to monetise temporary access to everything imaginable. Whether it’s renting designer handbags, smartphones, or even home gym equipment, the rental revolution is reshaping consumer behaviour….
How ISRO’s SPADEX Success Propels India into the Space Elite
In the quiet hours of 15 January 2025, the Indian Space Research Organisation (ISRO) achieved a global milestone. The successful completion of its space docking experiment, known as the Space Docking Experiment (SPADEX), marked a vital moment in India’s space exploration journey. This achievement underscores ISRO’s growing technological prowess and positions India as a formidable…