How To Build A Brand Successfully From The Scratch!
Brand Building is the stepping stone for any business growth. It creates more brand awareness and brings connectivity with customers to recognise products or services. How does it work? Let’s find out! In the business world, the concept of how to build a brand is an integral part of marketing, which allows businesses to promote…
Shipra Prajapati
Mark Zuckerberg Success Story: Founder of Facebook
One of the top platforms for social networking, Facebook needs no introduction today. You might also know the man behind it, the Founder & CEO of Facebook, Mark Zuckerberg, who created the revolutionary idea of online networking that led the pathway to success. Mark Zuckerberg success story comprises an innovative vision of transforming digital ways…
Digital Transformation: Why Is It So Important?
The role of business is to provide its customer services but it is not possible if the business stick to the technology of the past. This is what digital transformation is. The integration of technology or gadgets in a business to extend its services, efficiency and reach. As we move forward, integration of the latest…
Swadeshi Brands That Are Truly Timeless
Historically, the Swadeshi movement started from Town Hall, Calcutta (now Kolkata) on 7 August 1905 to curb British products and improve the dependency on domestic production. Decades after the Swadeshi movement, the country is pushing hard to find economic footing. Nowadays, buying local products is an idea of contributing to the nation’s development. For the…
Monika Gola
What Is The Importance Of Leadership In Strategic Implementation?
Corporate leaders have been seen as the backbone of the organisation for creating and implementing strategies. Amid the complex management issues, the importance of leadership increases day by day to make profitable decisions. According to Strategy + Business, companies need to identify the departments and create an implementation team of all representatives to ensure all…
Importance Of Demographic Segmentation In Marketing
An intermediate marketing professional knows the significance of targeting the campaigns to a specific set of audience. However, only a few seldom pay attention to customising the campaigns for different categories of consumers. The problem here is the less-known value of a powerful method in marketing, i.e., demographic segmentation. Expert professionals utilise this tool to…
Aakash
Attractive Business Ideas For Introverts To Make Money
Introverts are often misunderstood; rather they are powerful personalities and keep strong opinions. Despite what research says – they are shy and socially inactive- introverts are great business leaders and entrepreneurs. If you are reserved and looking for exciting business ideas for introverts, this article is for you. It will cover various startup suggestions, from…
7 Reasons Why You Should Invest in Startups
Startup! An extremely popular term that we all usually hear. A startup is a budding company with great potential for being a scalable business. In the startup domain, India ranks third for the largest startup ecosystem. As per the report published in Aug 2022, the country also has more than 77000 startups. No one can…
Sumit
Overcoming Leadership Challenges With Management
A business or company is not just the result of ideas; it builds on people that are managed to produce desired results which ultimately result in a well-renowned brand. Leadership in business can be of a small level or high scale, but the importance is always integral. Basically, anybody who is in a state or…
abhinav singh
FPI’s Investment Value In Indian Equities Drops Majorly
The value of Foreign Portfolio Investment (FPI) holdings in Indian equities dropped by 11% and reached $584 billion at the end of December 2022, according to the Morningstar report. The holdings were largely on low returns given by the Indian equities and the exodus of foreign money from the domestic stock market. The value of…