Achieving Expatriate Excellence
80% of midsize and large companies currently send professionals abroad—and 45% plan to increase their number of assignments. (Harvard Business Review) Every global organisation aims to expand globally by promoting overseas assignments to serve client requirements with efficient expatriate management. Employees are keenly interested in leveraging their international exposure by participating upfront in global projects….
Asia’s Tech Talent Terrain
“Around 75% of Asia Pacific employers, government officials, and academics believe their country has a significant digital skill gap.” In recent years, Asian regions have witnessed a strong economic rebound after the pandemic’s adverse effect on the job market. Asia is leading digitalisation to drive its economy with a skilled and technology-trained workforce. The paradigm…
Asia’s Semiconductor Triumph
Taiwan’s dominance in Asia’s semiconductor sector has dictated the world’s rising demand for the best quality and best-designed chips for several decades. Being an epicentre for global demand, almost 90% of advanced chips are supplied by key player Taiwan Semiconductor Manufacturing Company (TSMC). The rise of economic and geopolitical constraints on the border has increased…
Comprehensive Guide On Consumer Psychology In Marketing
Have you ever wondered why companies run targeted advertisements? They are actually using consumer psychology in marketing to reach the right audience and improve customer experience. As a marketer or a business owner designing branding strategies, messaging, products or services that derive results, it becomes crucial that you develop a deep understanding of the psychological…
Channelising Online Commerce for Development
Small businesses are the backbone of Bangladesh’s economy and digital connectivity is one of the effective routes to empower them. However, Bangladesh’s retail market is highly fragmented. It is dominated by small, scattered shops who are responsible for distributing food and household items across the country and they, by and large, face issues such as…
Stephanie Hui: Forging a Legacy of Excellence in Global Finance
The global finance industry needs astute decision-making and strategic foresight. Here, visionary leaders like Stephanie Hui stand as a colossus among titans. Stephanie emerges as a towering figure of visionary leadership and unparalleled excellence. With an illustrious career spanning over 29 years at the prestigious Goldman Sachs, she has not only navigated the complexities of…
Best Companies to Work For Asia Pacific 2024: Cultivating Excellence
In the past few years, companies worldwide have experienced a large number of resignations as employees left jobs searching for better and more fulfilling opportunities. This has compelled every company to create a workplace that cares for employee satisfaction. To ensure employee satisfaction, engagement, and overall well-being, companies must create a positive and fulfilling work…
Mukund Kulashekaran: Driving Growth through Empowerment
In the hyperlocal services sector, the success of companies like Urban Company hinges significantly on the quality and proficiency of their service partners. These partners, often the face of the company, play a pivotal role in delivering exceptional experiences to customers. Recognizing this crucial link between service partners and company success, Mukund Kulashekaran, the Chief…
Venkatadri Ranganathan: A Trailblazer in Commercial Leadership
With a career marked by strategic foresight and transformative initiatives, Venkatadri Rangnathan is a beacon of excellence in the chemicals industry. Currently serving as the Chief Commercial Officer at Tata Chemicals, Venkatadri has traversed a remarkable professional journey, leaving an indelible mark at every step. Venkatadri’s voyage into the corporate world began as a Management…
Green Marketing and Consumer Preferences
With rising environmental issues, manufacturers and consumers have raised concerns about the environmental impact of products. As more and more customers have started paying attention to the environment, they are becoming more cautious about the products they purchase. The research on green marketing conducted by Ahmedabad Institute of Technology, India, reveals environmental issues and identifies…