Mark Sutch: From Aviator to Aviation Luminary
The aviation industry presents one of the most challenging and dynamic environments globally, characterised by constant innovation, evolving technologies, and ever-changing market demands. In this complex landscape, leadership becomes paramount, requiring individuals who excel and adapt seamlessly. Mark Sutch, IndiGo’s Chief Commercial Officer (CCO) for the Cargo International division, embodies these essential qualities, emerging as…
Small Businesses, Big Ambitions
Small businesses play an important role in building a nation’s economy. According to a survey by the India Brand Equity Foundation, small and medium enterprises account for almost 45% of total industrial output and around 40% of total exports of India. The next step in any small business’s journey is to go global and work…
Marketing Life Cycle: The Ultimate Guide To Follow!
If you think marketing is a quick process and shows instant results, think again! Marketers use multiple marketing funnels to achieve the target results. The marketing life cycle, often termed lifecycle marketing, is the set of processes followed to acquire customers and lead any marketing campaign. To expand the customer’s LTV (lifetime value), this lifecycle…
Tech Talk – Exploring India’s Digital Frontier
India’s swift digital revolution, fueled by major initiatives like Adhaar, Digital India, virtual reality, augmented reality, and IoT technology, integrated games to create immersive experiences, and the proliferation of smartphones, has brought the nation to the forefront of the digital arena. Undoubtedly, India is undergoing a major digital transformation, which is shaping the country to…
Quantum Computing – From Idea to Reality!
In the emerging fields of physics and engineering, quantum computing is expanding as a new edge technology to decode complex defaults. This technology actively utilises multidimensional processing to eliminate data handling and decision errors in conventional computing processes. A growing country like India has a promising future in uplifting the technology sector in areas such…
The Power of Two: Growing Together with Joint VenturesÂ
By joining forces with like-minded businesses, entrepreneurs can unlock new horizons and jack up their business growth. According to statistics, about 60 to 70 percent of most joint ventures fail within the first five years due to cultural challenges. As per the Harvard Business Review, joint ventures that keep evolving perform better; however, restructuring joint…
WNS Global Services: Transforming Businesses for ClientsÂ
When people hear the term BPO (business process outsourcing) in India, they immediately think of young adults starting work at unusual hours and competing for space in office transportation. In places like Noida in the National Capital Region or Sector V in Kolkata’s Salt Lake, known for its IT centres, activity continues late into the…
Mankind Pharma: Global Impact, Local Values
India, often hailed as the Pharmacy of the World, stands at the forefront of global pharmaceutical contributions, with companies like Mankind Pharma playing a pivotal role in shaping this narrative. Founded in 1995, Mankind Pharma has transcended the boundaries of conventional pharmaceutical enterprises, becoming one of India’s top five pharmaceutical companies. With a diverse portfolio…
Vineeta Singh: From Engineering to Lipsticks
When destiny takes an unprecedented turn, it can lead one on a journey of profound twists and turns. Who could have imagined that an electrical engineering graduate from IIT Madras would become a well-known face in the beauty industry? Vineeta Singh’s story is a captivating narrative that transcends the boundaries of conventional career paths, revealing…
Divyank Turakhia: The Mumbaikar, Entrepreneur BillionaireÂ
Divyank Turakhia started consulting with large companies at the age of 14. It all began when someone at NASSCOM called him in to resolve their internet issue. By the time he was 16, he had earned his first million from a company he had co-founded with his brother, Bhavin, after they borrowed ₹25,000 from their…
