Emotion-Driven Tech: Amplifying User Engagement
As American cognitive scientist Don Norman once said, “Everything has a personality; everything sends an emotional signal.” As UX is all about understanding users — their needs, behaviors, experiences, and journeys, emotional design adds a crucial dimension to this understanding. Maya Angelou famously said, “People will forget what you said, people will forget what you…
John David
Democratic Processes Under Threat
The fairness of elections is extremely crucial in any democratic system. However, in the modern digital era, elections encounter new and significant difficulties due to cyber threats. These threats have the potential to undermine the fairness and credibility of the electoral process. On March 5, 2023, just before the general election, the official website of…
Legal Landmines in Joint Ventures
In our postmodern world, capital and technology move into companies through joint venture opportunities. The ability to access technology, know-how, business, trademarks and other intellectual property or service rights is critically linked with the law on joint ventures. Under the ambit of Indian law, a joint venture is governed primarily by the Indian Contract Act. According…
Yash Sharma
Don’t Tiptoe Around Your Legal Risk To Drive Diversity Efforts
In India, where a population of 1.4 billion speaks more than 450 languages, the concept of diversification and inclusion is no longer a mere talk but an important catalyst for any company’s growth and success. Organisational diversity is not just about hiring people of different genders, ages, races, ethnicities, cultures and backgrounds but also about…
Aman Goyal
10 Skills For Business That Professionals Must Have
Running a business is not a piece of cake, you must have the appropriate skills for business if you want any chance of succeeding. Unlike a Job, business is very unexpected and has many variables. You are unaware of the things, therefore, having the necessary. So, having the necessary skills for business is a must….
Vipin
What Is A Business Plan: Meaning, Tips and Benefits
Today, 30% of new businesses get shut down within the first year of their opening. Why is that? Why are people unable to understand their customer base and are they not able to bring more customers into the store? All of this stems from the lack of a robust business plan. A business plan is…
Building an Effective Workplace Team: The Cornerstones of Success
In the intricate dance of business, where various departments, skills, and personalities intersect, building an effective workplace team is the key to achieving harmonious productivity. The strength of an organisation often hinges on the synergy of its teams. How, then, do we construct these powerhouses of collaboration and efficiency? Here, we’ll unravel the essentials of…
Decoding the Link Between Employee Engagement and Customer Satisfaction
When managed properly, employee engagement may be one of the most effective instruments in the arsenal of any firm, large or small. There is a significant difference between a team that is inspired and driven to overcome all hurdles to create a great product and one unconcerned with the outcome of their job. This is…
Transforming Human Capital Into Competitive Advantage
In the business world, companies are driven towards growth and success. The sole credit goes to the talented minds working relentlessly. The talented workforce is an indispensable part of any organisation and they are the ones responsible for driving more revenue and shaping the future and vision of the business and it implies to all…
Strategies to Win Battle for Frontline Talent
Since India is the fifth-largest economy in the world, it is witnessing rapid growth in the demand for frontline talent. 8 million frontline jobs were created in India, as per BetterPlace’s Frontline Index Report 2022, a tech platform for frontline workers management in the country. The data witnessed a massive rise in demand for frontline…
